Everyone loves the fairytale: an idea turns into a billion-dollar unicorn, the founder becomes a celebrity, and the media calls it “overnight success.” But here’s the real headline builing a startup is not glamorous. It’s brutal. It’s chaotic. And it’s absolutely not for the faint of heart.
Behind every sleek pitch deck and flashy funding round is a battlefield one filled with uncertainty, debt, sleepless nights, rejection, and doubt. If you’re thinking of building a startup, read this first. This is the side no one posts on LinkedIn.
The Myth vs. The Reality
The Silicon Valley Illusion
The media paints a polished version of startup life. “Founder raises $10M Series A.” “Startup acquired in $100M deal.” But that’s just the top 1% a filtered reality designed for headlines. Most startups? They die.
✅ Fact: 90% of startups fail. Of the ones that succeed, it often takes 7-10 years to “make it.”

18-Hour Days, 7 Days a Week
Startups don’t run on ideas they run on obsession. In the early stages, founders are customer service reps, developers, marketers, accountants, and janitors. You’re not managing a business; you’re surviving a storm.
“For the first two years, I didn’t take a salary,” says [Hypothetical Founder] Aisha Karim, who built a B2B SaaS platform in the UAE. “I borrowed money from family and lived in a one-bedroom flat with three other co-founders. That was our office.”

The Emotional Rollercoaster
You pitch 100 investors. 98 say no. One says “maybe.” Another says yes, then ghosts you. Every decision feels life-or-death. You hit your revenue goal on Monday and lose your biggest customer on Tuesday. It’s exhilarating and devastating all in the same week.
The mental toll is real. A 2023 Harvard study found that 72% of entrepreneurs report mental health concerns, including anxiety and depression.
“Entrepreneurship is like jumping off a cliff and building a plane on the way down,” – a quote often attributed to Reid Hoffman, and painfully accurate.
Funding is a Full-Time Job
Forget building a product, raising capital is its own startup. It requires nonstop networking, perfect storytelling, market validation, term sheet negotiations, and relentless optimism, even when you’re running on fumes.
And when you finally get the check? It’s not freedom, it’s pressure. Every dollar is tracked. Every KPI is reviewed. Investors expect results.
“You don’t work for yourself. You work for your investors,” says serial entrepreneur Omar Jaber, founder of a logistics startup in Riyadh.
Founding Teams Often Break
Co-founders start out as friends. But as stress piles up, differences in vision, effort, or ethics can tear partnerships apart. Money, equity, and leadership disputes are the top killers of co-founder relationships.
According to First Round Capital, 65% of startup failures are due to co-founder conflict rather than product-market fit.
The Gulf and MENA Reality
In the MENA region, founders face extra challenges limited funding access, conservative market behavior, regulatory friction, and talent shortages. Yet this also creates massive opportunity.
With governments pushing digital transformation (Saudi Vision 2030, UAE’s AI strategy, etc.), early-stage founders who endure the grind can build category-defining ventures.
“We had no ecosystem when I started,” says Nour Al-Zeer, founder of a fintech startup in Amman. “Now, investors are calling us. But we had to survive the drought first.”
The Rare Wins Come From Relentless Grit
Startups don’t die because of bad ideas. They die because founders quit. Resilience is the differentiator.
You will get rejected. You will run out of money. You will doubt yourself. But those who survive? They build something nobody can take away.
“The moment you realize no one is coming to save you is the moment you become dangerous.” – [Hypothetical Quote] Fadi El-Khatib, founder of a MENA edtech venture.
What You Don’t See on Instagram
The startup lifestyle portrayed on social media is a lie. Behind every “founder success story” is a graveyard of failures, sleepless nights, emotional trauma, and unimaginable persistence.
Building a startup is like swimming in open ocean. No map. No lifeboat. Only the next wave. Some drown. Some float. A few swim all the way.
But those who do, change the world.
Final Thoughts
If you’re chasing glamour, don’t build a startup. But if you’re chasing impact, if you’re willing to walk through fire, break rules, and build something that matters, then welcome to the arena.
Startup life isn’t sexy. But for the right few, it’s freedom.
This path is not for everyone. But it’s for you, if you can’t sleep without building.